SaaS Learning Management System (LMS) unlocks pharmacists’ true potential and delivers measurable business results for pharmaceutical companies
Brighton UK - January 25, 2010 - Pharmacy education company Mediapharm has entered into an exclusive partnership with leading Managed Learning specialist,
Edvantage group, to offer pharmaceutical companies a simple way of delivering training and communications directly to pharmacists
through a new online portal, CPD Easy.
CPD Easy is available to all pharmacists working in both the independent or multiples sector to help them drive sales and
develop new professional services. As well as pharmaceutical training, the portal also hosts accredited courses, supports
staff training, provides healthcare briefings and a range of training resources. A CPD recording facility that is compatible
with the Royal Pharmaceutical Society of Great Britain (RPSGB) requirements is also included – it’s pharmacists’ one stop
shop for pharmacy CPD.
Paul Lowndes, Managing Director of Mediapharm explains, ‘‘This is an exciting opportunity for the pharmaceutical sector. Pharmacists
want to be contract compliant and be able to access the right information and training all in one place. For the first time
they will be able to do this anywhere, anytime using the latest SaaS (Software-as-a-Service) technology on a trusted platform.”
Edvantage group’s UK Sales Director, Mike Newton, highlighted some of the added benefits that CPD Easy offers, ‘‘Not only
does this provide easy access to a whole collection of useful material but the system reports on user and/or course activity
and creates surveys or knowledge tests using the in-built functionality of the Learning Management System.’’
Sue Jones, clinical pharmacy lecturer at King’s College London who is also a CPD facilitator for the RPSGB and regional tutor
for the Centre for Postgraduate Pharmacy Education, thinks there is value in the site being independent and in helping pharmacists
with self-directed individual learning. She adds, ‘‘With CPD now mandatory and PCTs wanting evidence of support staff training,
pharmacists want this facility because it is easy and hassle-free and demonstrates they are fulfilling their professional
obligation. It also helps pharmacists with signposting.’’
Stephen Foster is the Pharmacy Superintendent at Pierremont Pharmacy in Broadstairs, Kent; a board member of the Independent
Pharmacists’ Federation; and head of Elite Pharmacy Group. Stephen says, ‘‘CPD Easy is a key professional and business asset
that will enable me to drive the development of new services in my pharmacy, and help me to work more closely with our industry
partners in a trusted environment.’’
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Notes to editor
• Software-as-a-Service (SaaS) is a model of software deployment where a provider licenses an application to customers
for use as a service on demand. SaaS software vendors may host the application on their own web servers or download the application
to the consumer device under agreed terms.
About Mediapharm
Mediapharm is the UK’s leading provider of bespoke pharmacy education and training services. The company, established in 2001,
offers clients a unique insight into the business and professional training needs of pharmacy, and has a particular expertise
in adult learning, POM to P switches and fast-track accreditation. It publishes Pharmacy Insight, a free electronic newsletter
for marketers on how current issues in pharmacy can affect pharma and healthcare companies. People can sign up on www.mediapharm.co.uk
About Edvantage group
Edvantage group is a Managed Learning Service company providing a single-source for corporate learning solutions. The company
combines industry expertise, learning systems and software, content and customised services, to help clients develop employee
skills, and improve performance. Edvantage group serves local, multinational and global organisations from offices throughout
the Nordic countries, Benelux and the UK. For more information, please visit www.edvantagegroup.com
Contact
Mediapharm: Fawz Farhan
Tel: 0208 297 4863
Email: fawz.farhan@mediapharm.co.uk
Edvantage group: Lucy Perry
Tel: 01273 829 833
Email: lucy.perry@edvantagegroup.com
